While I was recently working with Agency Revolution Staff on a SEO (Search Engine Optimization) project for a customer I was informed about new requirements to get the most from your Agency Revolution (AR) or Fire Fly (FF) Website home page. After realizing that about 50% of my clients are not meeting the new standards I thought I would share them with you in my blog.
Your Home Page Must Have
- At least 500 words to rank highly on Google
- No more than 5 links to internal pages on your site
- The Location you service or your Town Name listed 3 times
- Your Business Name listed 3 or more times
- Key words listed 3-4 times (Auto Insurance, Home Insurance)
- Social Media Connections (Widgets, streams, like buttons)
Keep Your Content Fresh
Having fresh content is one sure fire way to rank better on Google. Not only are you growing your website data base, but you are also building your online presence. Posting new content to your website might sound easy but can be low on your to-do list. Keeping a blog or updating your research center on your website is one way of updating the content on your site. This lets Google know you are an active business and that you should be listed higher in their search results then other static boring sites.
For more tips on Blogging for Insurance Agents click here to see a past blog I did on the topic. If you do not want to do the work yourself but want all the glory give me a call at 401-400-5371. I specialize in Insurance Content Creation for your websites, blogs, and social media.