I am the person who signed up for Hootsuite after a riveting marketing discussion with Kevin Chow and never touched it again… until recently. I am glade to say I did. After talking with a few other people about why they have yet to truly embrace Hootsuite as a social network posting tool the answer was clear. We don’t know how to use it. So I am just going to go over some of the basics of Hootsuite and show you how I use it and why I like it. Hope this blog inspires you to get your social media in order and start using Hootsuite or other platforms like it to simplify your life.  

If you are like me after I created the password for Hootsuite I left and never really touched it again. The first step is getting started.  Add social networks to your Hootsuite board. I am currently using the free version so I am limited to 5 tabs which is fine with me because I am only using 4 of them. They make it simple to connect but you will have to give Hootsuite permission to post on your sites.

Now you should have a tab for each social media you added to your Hootsuite board. Learn how to read them and what they mean. It can be a little daunting at first with so much information on one page. Decide how often you would like to refresh the content on the board to keep it up to date.

This is why I learned to love Hootsuite and started using it all the time. Scheduling messages to be sent out on multiple social Medias. Using the compose message and the scheduling button I can now schedule all of my social media posts throughout the week. If I am on vacation it is no problem. I can still have my Facebook, Twitter and Google plus have relevant content on a daily bases without lifting a finger.

Reports from Hootsuite are another great feature. Getting a good look at what social media posts got the most clicks, or where the traffic was generated from is helpful in how I structure my social media strategy.

Check out what Alexandra Cojocaru has to say about it in her blog. 

Now that you are thinking of giving Hootsuite a chance feel free to call or email me if you need help navigating it the first few times. 

Do you use a social media platform to keep you organized and on top of social media? If so which one do you use and why do you like it?